TV
Through unprecedented access to both companies, uncover the tale of two feuding brothers, Adi and Rudi Dassler, whose multi-decade rivalry and competition helped shape the modern sportswear industry.
Last Episode Aired
2025-09-24
S1E3 — Win at All Costs
Bjorn Gulden's move to Adidas from Puma sparks shock as both brands continue their fierce rivalry.
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Hulu
Hulu
Availability data provided by JustWatch via TMDB
Billed Cast
David Beckham
Self
Usain Bolt
Self
Noah Lyles
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Winnie Harlow
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Darryl 'DMC' McDaniels
Self
Elaine Thompson-Herah
Self
Bjørn Gulden
Self
Harm Ohlmeyer
Self
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